Case Study of Adele Lucas Promotions in South Africa

Dennis Harding      9th May 2011

Case study of a South African company who haven't changed with the times - The times themselves have changed and now reflect what the company has always been doing.

Economic problems as well as political turmoil is not a combination which can easily be ccoped with and to not just survive but thrive, in an economically challenging environment.

Read the full article of Renee Horne's interview with Adele Lucas Promotions about how they started in the early days of apartheid kept to their principles and now help thousands of relatively poorer entrepreneurs in the townships of South Africa. Click here to read the full article.